MOMOKO TOYS is the art-toy line of WUXIANG LAB, a studio built on one idea: Eastern aesthetics as the body, the strange and the marvellous as the method — Chinese culture, reimagined. We select plush charms, hand-glazed ceramics, tea ware, incense pieces, art prints and designer art toys that carry that culture into daily use rather than into a display case. This is the long version of who we are and how we decide what goes on the shelf.
Key takeaways
- WUXIANG LAB is the parent studio; MOMOKO TOYS is its art-toy and everyday-object line.
- The working principle is use, not reverence: cultural forms belong on objects people handle.
- MOMOKO's price band is deliberate — a collection should be able to start at pocket money.
- Every listing must answer three questions: what it is made of, how it ages, and what it references.
- The long-term project is cultural export: Chinese craft and original work, sent outward.
The sentence the studio runs on
WUXIANG LAB (無想空間) has one line at its centre: 以東方美學為體,以怪力亂神為用,重新想像東方文化 — Eastern aesthetics as the body, the strange and the marvellous as the method, Chinese culture reimagined.
Both halves matter. The first half is the material: Jian kiln glaze, Sanxingdui bronze, Dunhuang apsaras, Jingdezhen clay, zisha teaware, the incense tradition. The second half is the attitude. Confucius famously declined to speak of "the strange, feats of strength, disorder and spirits." We are interested in exactly that register — the mythic, the odd, the slightly uncanny — because that is where a culture keeps its imagination, and it is what makes an object worth looking at twice.
Why that rules out two easy options
It rules out museum reverence, where an object becomes untouchable and the culture becomes an exhibit. And it rules out costume — heritage motifs sprayed onto a generic product as decoration. Neither produces something you want to live with.

Where MOMOKO TOYS sits
MOMOKO TOYS is the front door. It is the smallest, cheapest, most everyday version of the studio's project, and that is the point.
A collection rarely begins with a significant purchase. It begins with one small thing you keep picking up: a charm on a bag, a cup that fits your hand better than the others, a burner that makes a room smell like somewhere else. Most of what we carry costs less than dinner out. All of it is meant to be handled.
Joy you can afford
We keep the price band low on purpose. It changes what an object is allowed to be. A cup you can replace is a cup you will actually use every morning; a charm that is not precious is a charm that goes out into the world and gets scuffed. Wear is not damage here — it is the record of the thing having been used.
What we carry, and why those five
| Category | What it is | What it carries |
|---|---|---|
| Plush charms & keychains | Bag charms with a face, built for daily abrasion | Character design, the everyday entry point |
| Ceramic mugs & tea ware | Hand-glazed cups, tea pets, Jingdezhen and zisha forms | Kiln tradition, glaze behaviour, tea culture |
| Incense ware | Burners, holders, censers | Dunhuang and Guochao motifs, incense practice |
| Art prints | Works on paper, clearly described as reproductions | Painting traditions, both Chinese and Western |
| Designer art toys | DIY gift boxes and figure series for adult collectors | Contemporary original design |
The five are not a random spread. They are the range of ways a cultural form can reach a person: something you wear, something you drink from, something you burn, something you hang, and something you build.

How a piece gets onto the shelf
Before anything is listed it has to answer three questions.
1. What is it made of?
Clay body, glaze type, fibre, hardware, finish. This is why every product page carries a specification table instead of adjectives. If we cannot state the material, we cannot describe how it will behave.
2. What will it look like in six months?
Glaze crazes. Plush pills. Unglazed zisha darkens with tea. Brass patinas. These are not defects, but the buyer should know which of them to expect — so the care notes on each page are written for the specific material, not copied across the catalogue.
3. What does it reference?
A tenmoku-style glaze, a Sanxingdui mask, an apsaras silhouette — if a piece points at something, we say what, and we say plainly when a piece is inspired by a tradition rather than made within it. Overclaiming is the fastest way to lose a collector.
If a piece only works in a photograph, it does not make the cut.
And then it gets checked
Each item is inspected before listing: ceramics for glaze faults and foot-ring finish, plush for stitching and hardware, incense ware for stability and heat clearance. Nothing ships that we would not keep.
Where this is going
The long game is cultural export — taking Chinese craft traditions and the original work being made now, and putting them in hands outside China at a price that does not require anyone's permission.
Art toys are the first door because they are the least intimidating one. A person who buys a plush charm is not making a statement about heritage; they just liked it. Six months later they own a cup, and a year after that they know what a Jian glaze is. That sequence is the whole strategy.
Shorter version of this on our About page. Browse what we currently carry in Shop All.
Frequently asked questions
What is the relationship between WUXIANG LAB and MOMOKO TOYS?
WUXIANG LAB is the parent studio and the source of the design direction. MOMOKO TOYS is its art-toy and everyday-object line, and this store. When you read "we" here, it means the same people.
Do you make these objects yourselves?
We are a selecting studio, not a factory. We work with makers and suppliers, set the criteria above, and inspect what arrives. Where a piece is hand-finished we say so on its page; where it is production work, we say that too.
Are the art prints original artworks?
No. They are reproductions and works on paper, and every listing states that explicitly. We would rather sell you a well-made print described honestly than an ambiguous "artwork".
Why are the prices this low for cultural pieces?
Because the alternative is a category only collectors can enter. The pricing is a design decision, not a compromise on selection — the three questions above apply to a nine-dollar charm and a premium tea set equally.
Do you ship outside China?
Yes — worldwide, with tracked shipping and duties included on the current channel. Orders over $59.99 ship free. Full terms are in our shipping policy.